Tour de Yorkshire 2017 - business information

Find out more here about how your business could make the most of the race.

The impact of the Tour de Yorkshire on the regional economy is significant. On this page we've published advice for businesses who want to make the most of this unique opportunity.  

How to maximise the opportunity

Welcome to Yorkshire’s business toolkit guide can help you make the most of the opportunities the race brings. The guide covers information such as how to find out more about the race, how to reach out to customers with a cycling interest, working together and how to be race ready. 

Branding guidelines 

The dos and don’ts guidelines advise what can and cannot be done with the Tour de Yorkshire brand when using the race to help promote your products and services. 

Here's the impact of the 2016 race